TRACE by ACTIVE REPLY

Trace_Intro

We`ve just had a yakkity-yak with Steve, Creative Director over at ActiveReplay. Haven`t heard of them? Neither had we (although 300,000 global app users had) until we checked out their latest product, Trace.

“What`s Trace??” you ask…only The Most Advanced Activity Monitor For Action Sports that`s what.

MORE INFO

Trace is like a Nike Fuelband for surfing, skating, skiing, and snowboarding. Except instead of measuring things like steps, this small, light and durable device records everything about your session. It keeps track of the waves you caught while surfing, tricks you landed while skating, and runs taken on the snow.

Trace is the latest offering from ActiveReplay, the startup that created AlpineReplay – a stats-tracking mobile app and the largest social network of skiers and snowboarders in the world. Both Trace and AlpineReplay come from former Magellan Chief Technical Officer, Dr. Anatole Lokshin and his unusual team of engineers/surfers and mathematicians/snowboarders.

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For Surfers, Trace measures things like length of ride (time and distance), max. speed, air height, how sharp your turns are, and more.

For Skaters, Trace can identify tricks like Kickflips, 360 Flips, while telling you speed, air height and distance, board rotation, and how clean you`re landing your tricks.

For Skiers and Snowboarders, Trace take AlpineReplay to the next level. While measuring the usuals like speed, vertical, and calories with subsecond accuracy, it can also identify tricks like 360s and backflips – all without draining your phone`s battery.

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The Kickstarter campaign has already raised more than $88,000 USD of their $150,000 USD goal in two weeks and been featured on sites like Magic Seaweed, The Inertia, Tech Crunch, Engadget, ESPN, and a slew of action sports blogs (including yours truly :).

The campaign has 23 days left!!! to reach the remainder of it`s goal. We`re definitely amped to see how this plays into the next generation of action sports. To pre-order a Trace, visit their Kickstarter campaign here.

Trace-in-hand

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