If you are at all interested in critical thinking take a look at this articulate article by pro-surfer, Cori Schumacher. As a 31 year young surfer who will admit to some benign body issues in the past (the older I get the less I`ve cared – it`s awesome!), most current surf marketing bores me – I just cannot relate or buy in to the young or cheesy images portrayed. But that`s just me.
I`m interested to hear your thoughts so feel free to leave a comment or share.
Photo of Alana Blanchard taken from www.genderacrossborders.com